Passbook campaign management startup Fosbury has taken up office in Austin (USA) today, as part of the TechStars program. The top-tier American accelerator program selected Fosbury as part of its new class in the buzzing capital of Texas. The team is the second Dutch startup this year to have made it into the exclusive ranks of TechStars, after Peerby secured a spot in July.
For Fosbury being selected into one of the premier accelerators doesn’t just imply a shot at follow-up funding rounds. More importantly it offers them initial access to the large US market, something they, according to co-founder Lucas Tieleman had been dreaming of: “Some people dream of playing for Ajax, while we’ve been dreaming of conquering the US market.”
The package the startup receives includes three months of mentoring, fellow co-founder Martijn de Kuijper: “Just had the first hour of introduction, already broke a headache from the amount of information. We’ve got an intense three months ahead of us.” Next to the mentoring the startup is eligible for a founder-friendly funding package of US$100,000, office space and the all important access to the TechStars network of alumni and investors.
The team expects to increase their chances of success and rate of growth in the US, as the American market has a higher adoption rate of Apple’s Passbook, an application Fosbury’s service runs of.
Earlier this year Fosbury raised a first round of capital from SanomaVentures, meant for international expansion, as well as its service. It’s now up to the team to keep building the strong momentum they’ve so far achieved this year from blistering hot Austin.