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Shopping startup Yippie gets 600.000 euro in seed funding

Amsterdam based Yippie, the browser extension for finding lower prices of items in webshops, today announced it received a 600.000 euro seed investment from three private investors and entrepreneurs.

The Startupbootcamp E-commerce alumnus will use the money to create an iOS and Android shopping app, which will launch this fall. Right now the apps are being tested. Also, some money is going to marketing.

Yippie app

Maurice Kroon, founder and CEO of Yippie, told StartupJuncture the shopping app will be some kind of barcode scanner which you can use when you’re just about to purchase something online.

Here’s the interesting part: when scanning the offer, other webshops then can undercut, offer better service or a shorter delivery time. Some of these functionalities are already available in the browser extension.

Next round of funding

When Yippie reaches 100.000 active users, the startup wants to expand internationally, Kroon said. Right now it has around 11.000 active users.

According to Yippie it helps consumers finding 150.000 better deals every month. Earlier this year the startup won the Best Retail Innovation Award, and the startup crowdfunded 132.000 euro through Leapfunder.

Of course, not too much can be said about the investors. But here’s a fun fact: two from the former Leapfunder investors are part of this seed round.

Photo provided by Yippie

Lorenz van Gool
Lorenz is co-editor-in-chief of StartupJuncture. As a freelance editor and journalist, he writes about startups, innovation and (e)-business. Loves to report from conferences. Really likes cleantech and journalism startups. You can ask him anything about dinosaurs. Twitter: @lorenzroman

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